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Margaret Greenberg on PPND TV

written by Senia Maymin 30 May 2014

Senia Maymin, MBA, MAPP, PhD, is the coauthor of Profit from the Positive. Maymin is an executive coach to entrepreneurs and CEOs. Maymin runs a coaches network and is the founder and editor in chief of PositivePsychologyNews.com. Her PhD is in organizational behavior from the Stanford Graduate School of Business. Full bio.

Senia's solo articles are here, her articles with Margaret Greenberg here, and with Kathryn Britton here.



Welcome to the next episode of PPND TV. The PPND TV interview series is an experiment inspired by TED talks. We want to bring our readers the crux of positive psychology in brief video interviews of researchers and practitioners. For the complete series, see PPND-TV.

Today’s guest is executive coach and author, Margaret Greenberg. Margaret’s background in a nutshell:

Today’s interviewer is Senia Maymin.

(Direct link to video in Youtube)

Key take-aways from Margaret (with minute:second marks):

  • 1:03: What happened with the Kindle deal-of-the-day (described in our recent article)
  • 2:40: Who might want to use Profit from the Positive
  • 3:16: One of Margaret’s favorite tools from the book (includes a business-friendly way to describe the growth versus fixed mindsets from Carol Dweck)
  • 4:00: The research finding that Margaret finds comes up most often in her coaching
  • 5:30: How to give praise to employees in a way that really works and doesn’t backfire
  • 6:34: Giving effective performance reviews
  • 7:07: A learning experience that has shaped Margaret’s career as a coach
  • 9:40: If she were starting her coaching and consulting company today instead of 17 years ago, one thing that she’d do differently, right out of the gate.

Interviewee’s Note: Thank you, dear readers, for your response during the Kindle Deal-of-the-Day. It was a thrill to see our book go up to number 1 in the Amazon Self-Help and Leadership rankings.



Articles in PPND by Margaret Greenberg solo and by Margaret Greenberg and Senia Maymin together.

Greenberg, M. H. M., & Arakawa, D. (2006). Optimistic Managers & Their Influence on Productivity & Employee Engagement in a Technology Organization. Master of Applied Positive Psychology (MAPP) Capstone Projects, 3.

Greenberg, M. & Maymin, S. (2013). Profit from the Positive: Proven Leadership Strategies to Boost Productivity and Transform Your Business. McGraw Hill.

Dweck, C. (2007). Mindset: The New Psychology of Success. New York: Ballantine Books.

Rao, S. (2005). Are You Ready to Succeed? Unconventional Strategies to Achieving Personal Mastery in Business and Life. Hyperion.

Photo Credit: via Compfight with Creative Commons license
Film courtesy of brianac37

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